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The Situation of Retail Industry Market in China(I)



 The Situation of Retail Industry Market in China (I)

In 2015,the total retail sales of social consumer goods is 30.0931 trillion RMB,  an increase of 14.68% over the previous year.

After deducting price factors, the tangible increases of 10.70%.

According to the statistics,

The urban retail sales of consumer goods reach 25.8999 trillion RMB, up 10.90%;
The rural retail sales of consumer goods is 4.1932 trillion RMB, up 12%.

According to the type of consumption statistics,

The retail sales is 26.8621 trillion RMB, up 10.60%;

The revenue of food and beverage reach 3.2310 trillion RMb, up 11.70%.

With the development of society ,the consumers will pay more attention to  services, seeking to the service quality and experience in the process of buying and using in the future.
They will emphasis more on brand and culture connotation, pay more attention to food safety and health etc.
The personalized consumption, facilitation and emotional characteristics  become more obvious. 
The changes in consumption structure, consumption patterns, and other aspects will be promote a variety of new types of retail operations for the purpose of improving the quality of people’s life.

Compass is a consulting & service agency for the corporations to enter Chinese market.
We can provide the one-stop services of investment inspection & business connection, collaborator recruiting & sales agent recruiting, mall entry, intellectual property protection, offline advertising, purchasing & Logistics, Chinese website design & promotion, and business translation.
If you corporation are interested in Chinese market and need help, please contact Compass.
Our specially-assigned staff will reach you within 24 hours.

TAG: The Retail Industry in China,China Retail Industry

Forecast of Development Trend of China's Online Retail Industry in 2016

The Situation of Retail Industry Market in China (II)

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