The Report of China’s Washing industry
1, The introduction of China's washing supplies production over the years continued stable growth.
With the progress of economic and social, the concept of environmental protection is gradually popular, the development model of the expansion of quantity has been unable to meet the requirements of the new market
In the fierce competition of market today, how to seek new opportunities for development that is the problem of washing industry in domestic .
Judging from the current situation, low carbon will be a essential way to achieve sustainable development.
Specifically , liquid, concentrated and green will be the tone in the future development of washing products industry in China
2, the status of China's washing products industry
2.1 The strong growth
Over the past five years, the annual growth rate of the main products of China's washing products are more than 6%.
The amount of products has broken 7 million tons, 8 million tons within 2 years.
The average annual growth rate of industrial output value of more than 13%.
In 2010, it is the first time that the total production of national washing supplies exceeded 8 million tons, up to a total of tons, an increase of 5.83%.
Production of synthetic detergent is 7.3007 tons, an increase of 5.37%.
Production of washing powder is 3.9262 tons, an increase of 3.26%.
Production of liquid detergent is 3.3745 tons, an increase of 7.94%.
Production of soap is 0.9668, an increase of 9.46%.
2.2 The structure of washing products
Washing products market have the following obvious characteristics:
In all kinds of household cleaning products, market share of washing powder is nearly 50%.
Although it is still the main market, but it showed a clear downward trend;
The market share of washing liquid is low at the current situation, but it show the strong growth trend.
Market share increased from 5% in 2009 to 8% in 2010, an increase of 60%.
It has become a new growth point in the detergent industry.
According to the data of a certain authority statistics, Industry profit growth continued to decline.
In recent years, the annual growth rate of gross profit of washing goods industry in China is far behind the annual growth rate of industrial output value.
It suggests that profitability is gradually declining in the uncertain external environment, the pressure of raising raw material prices, labor costs and other factors influence.
The deterioration of the enterprises in the market environment, competition becomes more and more fierce.
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